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The By Wishtrend Blue Oasis Aloe Hydrating Serum is the ultimate refreshment for your skin. The invigorating Blue Complex, made from blue plant extracts, provides deep hydration to your skin and protects it from drying out. Aloe Vera Leaf Polysaccharides soothe your skin and help alleviate potential irritations, leaving it radiant and balanced.

This product is cruelty-free and vegan.

Who is the By Wishtrend Blue Oasis Aloe Hydrating Serum suitable for?

We recommend this serum for anyone seeking to calm sensitive and irritated skin and enjoy quick, long-lasting hydration deep into the skin. It is especially suited for dry, oily, and combination skin types.

Active Ingredients

• 70% Aloe Vera Leaf Polysaccharides: Stimulate collagen and Hyaluronic Acid production, contributing to intense skin hydration. The skin texture can improve significantly.
• Hyaluronic Acid: Attracts, binds, and retains water deep within the skin. This added moisture makes dry, flaky skin smoother and softer.

The By Wishtrend Propolis Energy Balancing Cream is a refreshing, daily moisturizer infused with Propolis Extract and a Probiome Complex, offering powerful soothing, anti-inflammatory, and restorative benefits.

This cream contains Propolis Extract, known for its antioxidant-rich, calming, and anti-inflammatory properties. The Probiome Complex enhances the cream’s moisturizing effects and supports the restoration of the skin barrier for balanced, healthy skin.

Who is the By Wishtrend Propolis Energy Balancing Cream suitable for?

With its lightweight, refreshing texture, this cream is ideal for acne-prone, oily, blemish-prone, and sensitive combination skin.

Active Ingredients

• 70% Lactobacillus Ferment Lysate: Helps reduce inflammation and deeply moisturizes the skin.
• 10% Propolis Extract: A powerful anti-inflammatory ingredient that protects the skin against bacteria and calms troubled skin.
• Pro-Biome Complex (Saccharomyces/Honey Ferment Filtrate, Bifida Ferment Lysate, Lactococcus Ferment Lysate): Provides hydration and strengthens the skin barrier, supporting overall skin health.

Please note that the product’s scent is derived naturally from its primary ingredients. No artificial fragrances are added.

The Beauty of Joseon Matte Sun Stick Mugwort + Camelia is an innovative sun stick specially formulated to protect your skin from harmful UV rays while providing a matte finish. This sun stick combines the natural ingredients of mugwort and camellia to provide an effective yet gentle formula.

Mugwort, known for its antioxidant and anti-inflammatory properties, soothes the skin and aids in regeneration, providing a protective barrier against environmental stressors. Meanwhile, camellia oil is rich in antioxidants and essential fatty acids, deeply moisturizing the skin and helping to diminish the appearance of fine lines and wrinkles.

With its lightweight, non-greasy texture, this sun stick glides on effortlessly, leaving a smooth, matte finish that’s perfect for those seeking a silky, poreless look without any oily residue. Compact and convenient, it fits easily into your handbag, making it ideal for on-the-go application or quick touch-ups throughout the day.

Furthermore, the Beauty of Joseon Matte Sun Stick Mugwort + Camelia offers broad-spectrum protection with an SPF 50+/PA++++ rating, safeguarding your skin from both UVA and UVB rays. Its water and sweat-resistant formula ensures that your sun protection stays intact even during outdoor activities, so you can enjoy your day worry-free.

The Beauty of Joseon Red Bean Water Gel is an exceptional skincare product designed to hydrate and refresh your skin. With its lightweight gel texture, this formula absorbs quickly, leaving your skin feeling invigorated and beautifully revitalized.

What sets this product apart is its key ingredient: red bean extract. Renowned for its exceptional moisturizing properties, red beans enhance your skin’s hydration levels, resulting in a soft, supple complexion.

Ideal for those who prefer a lighter texture, the Beauty of Joseon Red Bean Water Gel provides moisture without the greasiness or stickiness often associated with heavier creams. Its refreshing gel formula is particularly perfect for use in warm and humid environments, making it a must-have for your skincare routine. Experience the joy of hydrated, refreshed skin with this delightful water gel!

Beauty of Joseon Calming Serum Green Tea + Panthenol is a serum that soothes and moisturizes the skin with naturally derived Hanbang* ingredients. This soothing serum is composed of 50.9% Camellia Sinensis Leaf Water (Green Tea Leaf), 30% Mugwort and 5% Panthenol. These ingredients soothe sensitive and damaged skin, intensely moisturizing it and making it appear smoother, clearer and healthier. Green tea helps to soothe skin damaged by UV rays, mugwort intensively moisturizes and soothes the skin and panthenol is converted into vitamin B5 when absorbed into the skin, it binds moisture and prevents it from escaping so that the skin is effectively moisturized.

* Traditional herbal ingredients used in Korean medicine and also used for cosmetic purposes.

Key ingredients:

- Camellia Sinensis Leaf Water (Green Tea Leaf) is rich in antioxidants, protects the skin from free radicals, can help improve the elasticity of the skin to make it look younger. It also has anti-inflammatory properties and reduces skin irritation and redness

- Panthenol has a moisturizing, anti-inflammatory, regenerating effect, it strengthens the skin barrier and improves elasticity

- Artemisia Capillaris Extract (mugwort) soothes and soothes irritated and reddened skin, moisturizes, smoothes and protects the skin

The Beauty of Joseon Revive Repair Serum Ginseng + Snail Mucin is a lightweight and nourishing serum enriched with natural Hanbang ingredients such as ginseng root extract, matsutake extract, and licorice root. This silky serum consists of 63.36% ginseng root water and 3% snail mucin, making it especially suitable for dry, normal, and combination skin. The Beauty of Joseon Revive Repair Serum Ginseng + Snail Mucin provides abundant moisture, nourishes the skin, promotes cell regeneration, reduces pigmentation and fine lines, and leaves the skin glowing.

Key Ingredients:

Ginseng Root Extract has a cell-renewing and protective effect, boosts collagen production, and possesses antioxidant, anti-inflammatory, and soothing properties.

Snail Mucin has antibacterial properties, and the antioxidants it contains slow down the aging process by neutralizing free radicals that damage the skin.

The Beauty of Joseon Glow Deep Serum Rice + Arbutin is a lightweight, moisturizing serum that illuminates the skin and evens out the complexion. Its watery texture penetrates quickly and deeply into the skin for a long-lasting effect. 68.6% rice bran water, known as “beauty water” in Korean history, is highly effective in moisturizing and clarifying the skin. Rice is rich in antioxidants, nourishes the skin with vitamin B and minerals, and strengthens the skin barrier. In addition, Beauty of Joseon Glow Deep Serum Rice + Arbutin contains 2% arbutin, which is extracted from cranberry and blueberry plants. Arbutin helps to fade dark spots such as pigmentation or scars and prevent hyperpigmentation. The serum has a pH value of 7.87. It is vegan and cruelty-free. 

Key Ingredients:

- Rice is rich in antioxidants, nourishes the skin with vitamin B and minerals, and strengthens the skin barrier.

- Arbutin helps to fade dark spots and prevent hyperpigmentation.

The Beauty of Joseon Glow Serum Propolis + Niacinamide is a honey-like serum that soothes and glows up the skin with naturally derived Hanbang* ingredients. The serum consists of 60% propolis extract and 2% niacinamide, making it especially suitable for blemish and acne-prone skin. The Beauty of Joseon Glow Serum Propolis + Niacinamide has an anti-inflammatory, antibacterial and soothing effect, it brightens the complexion, reduces wrinkles appearance and pigmentation and intensively moisturizes.

* Traditional herbal ingredients used in Korean medicine and also used for cosmetic purposes

Key Ingredients:

- Propolis has a strong disinfectant and antibacterial effect, it inhibits inflammation and supports regeneration

- Niacinamide, also known as vitamin B3, refines and reduces wrinkles appearance and enlarged pores and improves skin tone, reduces hyperpigmentation and makes the skin glow

The Beauty of Joseon Ginseng Essence Water is an intensely nourishing, moisturizing essence for smooth, soft and revitalized skin. The essence is enriched with naturally derived Hanbang* ingredients and consists of 80% Ginseng Root Water, 2% Niacinamide, 0.04% Adenosine and Ginseng complex. The ingredients of Beauty of Joseon Ginseng Essence Water intensively moisturize your skin, reduce sebum production, brighten your skin, reduce pigmentation and wrinkles, make it look radiant and smoother. It prepares your skin for the next skincare steps.

* Traditional herbal ingredients used in Korean medicine and also used for cosmetic purposes

Key ingredients:

Ginseng extract has a cell-renewing and protective effect, boosts collagen formation and has an antioxidant, anti-inflammatory and soothing effect

Niacinamide, also known as vitamin B3, refines and reduces wrinkles and enlarged pores and improves skin tone, reduces pigmentation and makes the skin glow

- Adenosine is a highly effective anti-ageing ingredient that penetrates deep into the skin to increase collagen production and boost elastin production

This exfoliating gel contains 19% Prunus Mume (Japanese plum) blossom water and 8% plant cellulose to help improve rough skin texture caused by excess sebum. The gel-like texture minimizes skin irritation. The plant-derived cellulose gently removes dead skin cells and smoothes the skin texture, while the prunus mume floral water moisturizes the skin. The Beauty Of Joseon Apricot Blossom Peeling Gel can be used on both the face and body.

The Beauty of Joseon Green Plum Refreshing Toner is a gentle formulation that combines plum water and mung bean extract to effectively remove dead skin cells and excess sebum from the pores and skin surface.

Our skin undergoes a natural renewal cycle every 28 days, during which cell regeneration and the shedding of dead skin cells occur. When these dead cells accumulate on the skin's surface, they can clog pores, leading to inflammation and a dull complexion.

This toner features plum as its primary ingredient, a traditional herbal remedy known for its skin benefits. In cosmetic formulations, plum works synergistically with mung bean extract—renowned for its soothing properties—and chemical exfoliants like AHA and BHA to gently exfoliate and refine skin texture.

The Green Plum Toner is perfect for morning and evening use after cleansing. It effectively eliminates residual impurities while enhancing the skin's condition, promoting better absorption of subsequent skincare products.

Key Ingredients: 2% glycolic acid and 0.5% salicylic acid

Beauty of Joseon Ginseng Cleansing Oil is a cleansing oil formulated with soy and ginseng seed oil to effectively remove makeup, dirt and excess oil from the skin, preventing impurities and inflammation. As the first step in any skincare routine, proper cleansing is essential for maintaining healthy skin. This cleansing oil utilizes micellar technology, which attracts and absorbs oil, sebum and makeup residues, while nourishing and moisturizing the skin. The addition of soybean oil provides a gentle and effective solution for dissolving dirt without clogging pores, leaving a nourishing and smoothing effect. Ginseng seed oil also helps to protect the skin from external irritants, while the natural and pleasant grassy scent adds to the enjoyable cleansing experience.