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The Beauty of Joseon Light On Serum is a luxurious blend of traditional beauty wisdom and cutting-edge skincare, designed to infuse your skin with a youthful radiance. This serum diminishes the appearance of hyperpigmentation, imparts a stunning glow, and leaves your skin feeling soft and supple with its rich moisturizing ingredients.
Its key components include 68% organic Centella Asiatica extract and a 10% vitamin C derivative. Revered for centuries, Centella Asiatica strengthens the skin barrier and soothes fine lines, while vitamin C acts as a powerful antioxidant that stimulates collagen production, helps reduce hyperpigmentation, and provides protection against UV rays.
The serum is suitable for all skin types, especially for people with pigmentation spots.
Key Ingredients:
Centella Asiatica extract: soothes skin irritations and reduces skin inflammation, contributes to firmer and more youthful looking skin, counteracts premature skin ageing by protecting it from free radicals.
Vitamin C derivative: has anti-inflammatory properties for redness and inflammation, can protect against the harmful effects of UV rays, helps to reduce dark skin spots, plays an important role in the firmness and elasticity of the skin.
Boosts Skin Radiance: Enhances your skin's natural glow for a luminous complexion.
Evens Out Skin Tone: Helps to create a more uniform skin tone, reducing the appearance of discoloration.
Smoothes Skin: Refines skin texture for a smoother, more polished look.
The I'm Vitamin Fruit Serum contains a remarkable 74% sea buckthorn extract to balance skin tone and provide nourishing care. Enriched with 1032mg of concentrated vitamin C from fruit sources, it gives the skin a radiant glow, making it smooth, soft, and well-hydrated. The antioxidants in the serum help neutralize free radicals, protecting the skin from environmental damage and premature aging.
Sea buckthorn extract is deeply hydrating and helps strengthen the skin's moisture barrier, keeping the skin supple and well-moisturized. Due to its anti-inflammatory properties, it can help soothe skin irritations and reduce redness. Additionally, sea buckthorn extract aids in nourishing the skin and balancing skin tone, improving the appearance of dark spots and hyperpigmentation. The fatty acids in sea buckthorn also help refine skin texture, leaving it softer and smoother.
Thanks to its light texture with the natural yellow tint of sea buckthorn, the serum leaves no sticky residue.
Recommended for:
The I'm Vitamin Fruit Serum is ideal for oily and sensitive skin that needs hydration, as well as for dull skin in need of radiance.
Active Ingredients:
- Sea Buckthorn Extract: Rich in vitamins C and E, supports skin regeneration and promotes the growth of new skin cells, offers antioxidant properties, helps prevent premature aging, hydrates, soothes skin irritations, reduces redness, has a skin-brightening effect, and can improve the appearance of dark spots and hyperpigmentation while smoothing the skin texture.